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We admit it, our GOFLOORIT quest is a simple one: to help you find the perfect flooring for your home or workplace. We know you’ll be living with your decision for a quite a while and we want you to enjoy it every day that you do. So thank goodness we’ve been doing it for quite some time!

We’re very proud of having a passion for quality that’s founded on knowledge, experience, and superb customer service. M.J Gowling was established in 1979 as a family business, and has gone from strength to strength because , we believe, we've pursued our passion for growth and development in line with some of the industries best brands

We're delighted to take on domestic & small/medium commercial projects. From one-off rooms for our established customer base, To multiple installations for small-medium housing developers. Each job is unique, and brings us tremendous satisfaction because we love to get it right. 

Trading as GOFLOORIT, we remain part of the family owned M.J. Gowling flooring group, renowned for quality assured products and services for over 40 years offering you superb value for money and peace of mind throughout the process from fitting to our supply only services, combined with knowledge, experience and customer service that is second to none. 

Our flagship store in Towcester's historical Old Chapel, browse the range and talk to us about what you need. The only way to buy the perfect flooring is to see it, feel it, colour-match it, and walk on it - and that starts at GOFLOORIT!

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Our success and transparency is built on our flexibility to plan and fit to your requirements. We value our reputation and our customers.

That’s why 92% of our business is gained from client recommendations or referral due to the service we provide time and time again.


Each order is an individual bespoke request and we endeavour to query any issues before a quote is confirmed and an order placed for Supply Only or Supply & Fit.


We love to hear the views of our customers in order to grow, develop and be the best local flooring retailer around.

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44 Years

& Counting!

GOFLOORIT- Gowlings. 

Began operating out of the building from April 1979 to present day and beyond , the Old Chapel here in Towcester has been the home to the counties best & most local floor retailer outfit & while many things in the town and the world has changed since. People have come and gone but you will still find the best quality of customer service and ranges of products to help you discover your perfect new floor.


Extremely helpful and accommodating staff, would highly recommend Go Floor It to anyone


Towcester , 2023

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